BANK 2.0: How Customer Behaviour and Technology Will Change the Future of Financial Services

📖 Author: Brett King
🔹 Genre: Finance | Technology | Business
🏢 Publisher: Marshall Cavendish Business
📅 Publication Year: 2010

🚀 Are you ready for the future of finance?

Brett King's Bank 2.0 offers a compelling and insightful look at how rapidly evolving customer behavior and groundbreaking technology are poised to revolutionize the financial services industry as we know it.

King explores the seismic shifts driven by mobile technology, social media, and changing consumer expectations, challenging traditional banking models and highlighting the urgent need for adaptation.

Discover how innovative players are leveraging technology to create seamless, customer-centric experiences that are redefining how we interact with our money. 📱